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Cake Cup

The prompt for this logo was simply just to create a cupcake logo. For my design I went with Cake Cup in an attempt to create a fun, bubbly bakery/cafe fusion. The biggest emphasis for this brand was colors. I wanted to have a brightly saturated palette that would look outstanding on any packaging. The bright colors would work to target young children and create a nice family atmosphere. The icon is a blend of a cupcake and a coffee cup. Not only is the cup portion of the design working to express the wrapping for the cupcake, but the frosting of the cupcake is also working to showcase the steam that would be rising from a cup of coffee.

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